When is a lemon not a lemon?
Gorilla Of course it’s not a gorilla, it’s a lemon. And here is the ad that inspired. In it, Bill Bernbach – one of the godfathers of...
When is a lemon not a lemon?
Are you choosing an agency or getting the leftovers?
Five ways to spot an agency bullshitter.
Working with Animals, Children and Ad Agencies
How much transparency should clients expect?
On Procurement and Pensions
It’s all about the talent.
What Brands Can Do for Brexit
We don't need Einstein to solve Client/Agency relationship problems
If I could only ask one question in an advertising pitch
My wife is dating again.
Dangers of over-fishing in agency fee negotiations
RFIs are out of control
Creativity will suffer if it remains a commodity.