David MeikleDec 29, 20172 minWhen is a lemon not a lemon?Gorilla Of course it’s not a gorilla, it’s a lemon. And here is the ad that inspired. In it, Bill Bernbach – one of the godfathers of...
David MeikleJul 26, 20171 minAre you choosing an agency or getting the leftovers?As agency tenure has declined the new business market for agencies has, of course, naturally increased. In a busy new business market,...
David MeikleJun 26, 20174 minFive ways to spot an agency bullshitter.“False positive” is a scientific term. It’s used when something gets a positive result from a test that should have produced a negative...
David MeikleJun 23, 20172 minWorking with Animals, Children and Ad AgenciesAt first glance animals, children, and ad agencies might seem like an odd bunch to group together, but they have more in common that it...