David MeikleAug 31, 20164 minWe don't need Einstein to solve Client/Agency relationship problemsEinstein once sagely noted, “We can't solve problems by using the same kind of thinking we used when we created them.” As obvious as that...
David MeikleAug 31, 20163 minIf I could only ask one question in an advertising pitchThere was a time when it was enough to have a reasonable non-vocational degree from a reasonable university to make it in the advertising...
David MeikleApr 19, 20164 minMy wife is dating again.OK. Guilty. In a slightly cynical manner I borrowed your interest with an offbeat headline, sorry. But please bear with me – I’ll get to...
David MeikleAug 27, 20154 minDangers of over-fishing in agency fee negotiationsAs we approach the ad-agency-contract-renegotiation-season there is a truth that should be known by clients for their own long-term good...