Einstein once sagely noted, “We can't solve problems by using the same kind of thinking we used when we created them.” As obvious as that might seem it is pe...

There was a time when it was enough to have a reasonable non-vocational degree from a reasonable university to make it in the advertising business – because ...

OK. Guilty. In a slightly cynical manner I borrowed your interest with an offbeat headline, sorry. But please bear with me – I’ll get to an important point. ...

As we approach the ad-agency-contract-renegotiation-season there is a truth that should be known by clients for their own long-term good and for the good of ...

(This article was first published in Campaign Magazine 23.12.2014) RFI submissions have somehow morphed from questionnaire responses into creative showcases,...

(This article was first published in Campaign Magazine 23.2.2012) Since clients and agencies made the departure from commissions, it was inevitable that agen...