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Press articles and podcasts

Interview podcast with Direct Marketing News, December 2017 on Marketing Procurement

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Book review by TSB Bank's Marketing Director, Pete Markey,  for Campaign Magazine

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Book review by Christian Sia for Readers' Favourite 

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Book review by Giles Lury, Executive Chairman of The Value Engineers for the Marketing Society. Access to members only.

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Interview podcast with CampaignUS 21 July 2017 on the launch on the US of How to Buy a Gorilla.

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Interview with Ogilvy.com  - building better relationships. 20 July 2017 on the launch on the US of How to Buy a Gorilla.

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Gorillas in the mist. Standout ‘gorilla’ ad campaigns are an endangered species. Here’s what clients must do to increase their numbers - pages 62-63 7 July 2017 

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How to Buy a Gorilla, US launch press announcement. 15 May 2017

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The aggregation of marginal losses. IPA.co.uk.  31 May 2017

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Guest blog - What a Victorian Art Critic can teach us about marketing budgets 5 February 2016

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Filthy Lucre - Agencies have got to get better at dealing with money. IPA.co.uk.  21 June 2016

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Radio interview & podcast with Ron Baker and Ed Kless - The Soul of Enterprise 24 August 2018

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Press archive

Creativity will suffer if it remains a commodity. 23 February 2012

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'Creative' RFI requests are getting out of control
23 December 2014

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