David MeikleJul 26, 20171 minAre you choosing an agency or getting the leftovers?As agency tenure has declined the new business market for agencies has, of course, naturally increased. In a busy new business market,...
David MeikleJun 26, 20174 minFive ways to spot an agency bullshitter.“False positive” is a scientific term. It’s used when something gets a positive result from a test that should have produced a negative...
David MeikleJun 21, 20172 minOn Procurement and PensionsMarketing procurement continues to get a lot of flack from the agency community, not least for heavy handed negotiation practices over...
David MeikleJun 21, 20173 minIt’s all about the talent.There is an inextricable correlation between an ad agency’s talent and the value the agency can create for their clients. It’s the...