Are you choosing an agency or getting the leftovers?
As agency tenure has declined the new business market for agencies has, of course, naturally increased. In a busy new business market,...
Are you choosing an agency or getting the leftovers?
Five ways to spot an agency bullshitter.
On Procurement and Pensions
It’s all about the talent.
What Brands Can Do for Brexit
We don't need Einstein to solve Client/Agency relationship problems
If I could only ask one question in an advertising pitch
My wife is dating again.
On caviar and channel planning
Dangers of over-fishing in agency fee negotiations
RFIs are out of control
Creativity will suffer if it remains a commodity.