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Maybe "Don't do unto others"

What good management can teach us about managing brands and ad agencies. “Do unto others as you would have them do unto you.” Many managers have been given this advice and many have regurgitated it throughout their careers, and doubtless they continue to do so. But it’s more than just a little bit arrogant, really, when you think about it. In fact, it’s just wrong. It’s wrong because it trades on one vast assumption: that every person you are doing something unto, is just like you. It assumes that they respond best to being treated the way you respond best to being treated, that they are incentivised by the same things by which you are incentivised, that they are inspired by the same things